Tuesday, December 14, 2010

GOME spearheading a "household appliances hospital"

Golden, will render a comprehensive expansion of rapid momentum, retails four giant first of GOME in original 31 stores, less than 3 months bought even to 10 stores and has increased the speed of the Happy Valley race and, before the may day successfully on the capital market "4D" overall layout, from space, geography, people, and the market four aspects on capital consumption crowd and regional division of the reasonable.

Change comes from the "1 appliance" to "behind-the-scenes" home appliances and home by marriage, in the history of the city's home for the first time. Journalists are just from GOME Beijing Branch received, GOME already and renowned decoration Enterprise longfa jointly, nationwide has launched "GOME-longfa home group purchase month" activities, home companies send professionals stationed in GOME appliance stores, to buy electric customers according to their room situation, economic conditions and design the best solution to the purchase of appliances. At the same time, GOME appliance stores are also a source of the chain "decoration companies sit together" for the best free electrical broken-down and recommendations. In the pulse of household appliances and full home design trends "in line", GOME in anzhen shop, Olympic Sports Center opened a Samsung, Sony, etc more than 10 "Home Office" boilerplate, but in open source shop "Haier product model exhibition hall", etc. Change 2 experience the world's leading appliance mode of journalists in opening soon yangqiao GOME stores three tier AV sales area, the first sight general stores often have "brand era" phenomenon here has not seen, instead press models, dimensions, price segment, and so ordered arrangement of television wall, not only with a strong visual impact, but also facilitates the intuitive comparison for consumers. How to change the display of goods, has brought the sales model of innovation. Here, have not see manufacturers promoters, replaced by GOME sales consultant. These sales consultants are trained by the United States system, only the experience of many years of sales and service professionals, their product knowledge and service skills with good quality, of which 80 per cent of staff won the United States "today awarded the star of", and thus constitute yangqiaodian "all star portfolio." "Through all star models + all-star portfolio so that consumers have the opportunity to experience the world's leading home appliances purchase patterns by boundary and comfort, this is our current yangqiaodian important cause of partial renovation. Believe that the transformation of AV sales area will be able to bring a new shopping experience for consumers. "Beijing GOME General Manager Zhao people confidently said. It is reported that on the eve, "labor yangqiaodian will officially open, violent home appliances market will probably emerge as yangqiaodian becomes somewhat different. Change 3 home appliances home marriage achieve three win this weekend, GOME GOME "held its second international home decoration Festival upgrade will be popular." It is learnt that the launch of the United States this package combinations, including the high, mid, economical three, ranging from 1 million within the economic well-being of packages and 1 million — $ within warm Avantgarde packages, there are 3 million above the luxurious classic-style meal. This reporter has learned that during the event, GOME TV will benefit 30 million, GOME flat panel TV's price will decline as a whole, some 30 percent of the price range of the brand will also be more than 50 per cent, individual product drop even more than 70 per cent. Of these, Toshiba 42 inch LCD TV to blast price $ 21800, Samsung 32-inch LCD TV prices falling nearly 20 percent fell below $ 8000, there will be a 32-inch LCD TV will also be the first fell to $ 6000. In addition, the carefully prepared for consumers in the United States nearly fridge, washing machine, smoke stove so the necessary electrical appliances product family will also be fully on the Cabinet, which consists of GOME underwriting products accounted for 50 per cent, fridge, washing machine, full drop 30%-55%, European-style kitchen utensils from 3000 to 4000 Yuan of noble price, direct drop to less than $ 1000, thorough implementation of kitchen products "civilians". From GOME provided by commodity menu to display the energy-saving refrigerator, Siemens Super new GOME first pin price 5490 element, Samsung door large refrigerator will fell below $ 7000 6990 element sales price explosion. Reporters also informed that one of the economic well-being of packages will give historical lows, including a 29 inch flat screen TV, 180 liter fridge, 4 kg washing machine, air conditioning, range hood, stove, the total price of only $ 5000. At the current market, these products are single-buy total to about $ 8000. GOME appliance packages purchased the consumers can also participate in the lucky draw back to cash operations, where in the United States more than $ above buy household appliances and home decoration companies a source of consumer customers, may be different depending on the amount of consumption in the United States to the current maximum raffle, to the current amount in the total amount of consumption reached 8%. Change 4 GOME stores opening up of the "home appliance hospital" GOME Beijing Branch Yujingcheng first to introduce to home appliance sales, repair, maintenance of a one-stop service for the purpose of "GOME appliance hospital for purchase appliances consumers with a more intimate service. GOME Beijing Branch General Manager Zhao's presentation: "Beijing guomei ' home appliances hospital ', mainly through its own established after-sales network, gets upstream manufacturers maintenance authorization resources, integrated downstream third party after-market dot three areas and set up, three closely to achieve home appliances products after-sales installation, testing, maintenance and other related business. "Meanwhile, zhaozong also describes road, with GOME" appliance hospital "continued growth, its business scope also gradually deepening. It is understood that, at present, GOME appliance hospital's "patient" small to cell phones, shavers, air conditioning, flatscreen, category involves thousands of species. Its mobile phone business, mainly involving consumers in Beijing guomei store purchase Motorola, Sony, Lenovo, Philips mobile phone, such as mergers occur within 15 days since the purchase of three packages listed performance failure may join with valid credentials to household appliances hospitals for identification and detection, and through cooperation with repair outlets, GOME appliance hospital will also undertake the Nokia, Motorola, Samsung, Sony Ericsson,

Amoi, TCL, and other mainstream brand mobile phone insurance and maintenance services. In the digital product business, GOME appliance hospitals can undertake the Casio cameras according to the product identification and conservation and maintenance business. In large commercial and household appliances and other products business, offering zhaozong said GOME electrical appliances hospital is also aimed at in order to welcome the arrival of the peak air conditioning sales, achieve commitment to consumers in the United States "on the color TV, air conditioning in-the-box install on" service delivery, in addition to the already undertaken by Chunlan, aux air-conditioning installation maintenance service, you will pass and manufacturers authorization and cooperate with the repair center will introduce Sanyo, KONKA flat panel TV installation services, and gree, Su Boer, TCL, King and other home appliance warranty repair business, both inside and outside. In addition this reporter has learned that the Beijing guomei "household appliances" is the original Hospital North Pacific shop "Mobile Hospital established on the basis of", the fully redesigned expanded the original business area, at present, it has nearly 30 m2 reception area and more than 20 m² service area. Time for the sake of consumers, but "always think" for consumers is the service concept of Shaolin. Zhaozong said the United States providing consumers with all the services are based on the Rainbow services, the creation of home appliances hospital and in December by Beijing guomei lead and Beijing market mainstream flat-panel TV producers, manufacturers of special repair parties jointly launched the GOME flat panel TV consumer dispute procedures of the Grand place, is the United States the consumer's point of view in the interests of performance to the consumer.

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