According to the world marketing comments http://mkt. reported that sales behavior reference to behave himself, it is the most direct Lenovo is malignant price competition, in fact, there are many similar to behave himself, is an enterprise, the product has suffered the damage. Now, a lot of the sales activity has to behave himself to the enterprise with fatal consequences. In previous we have talked a lot, for example, blindly used prices robbing market, the Sales Act didn't consider consequences to behave himself. In fact, there are many similar performance get funny, let's again simple expositions. Get funny Act: not phased, blind investment sales shop channel in chaos, chaos merchants, this is a kind of behaving like behavior. Many enterprises regardless of their products end is at what stage, went blind. Not when the investment is also blind merchants, and finally the product backlog in the dealer's hand, a few days to sell off just returned back, finally Enterprise went. I saw some people say that I can help you recruit merchants, distributors, I can help you shop the goods to the amount and so on. In fact, a lot of promise is no matter of how much of your distribution, you can say how many sales? selling out is to put the money to invest, dealers as they sold the goods, equal to others to do a deal, make money and then also you. This is the investment behavior of disorderly conduct. Get funny Act II: Terminal bayonet casually spelled in unordered sales activity, another is the Terminal marketplace of disorder competition. This phenomenon is greatly affected by the impact of sales education now. Because of the market, many consultants are 1990 's in the major enterprise grows sales staff, their market strategies in poorly understood. So they will use them on the market of sales experience chongsha, such as spell bayonet spirit and roller mines, teach how to do sales enterprises. In fact, this is something belonging to marketing, strategy, and you alone to do sales? sales are up in the policy basis for the functioning of the each kind of sales are to be consistent with the behavior of a policy. Now it seems everyone is saying, no matter what tactics, spell bayonet is the same. But spell bayonet is under certain conditions can spell bayonets. When in the market in the face of the enemy, could have been shot and killed, but also people like tailor the results to the sword, and shot and killed by the enemy. This is our sales problems in education, is a template-educated, ignoring what policies should be in the correct use of our sales behavior. In fact, everything is variable, there is no hard and fast sales. However, now on the market, many such as winning the "Terminal" and "Terminal war" and "Terminal block", the "terminals in positional warfare" and other terms, which are generated from sales of some of the the nouns, to say is we are in the terminal when spell bayonet how to spell that out of a lot of the boss results are Halo, think of really large terminals. In fact, does not resolve the fighting or "ultimately rely on infantry" in that sentence? repeat, your Terminal is not a group of enemies, this also requires examination globrand.com, if you segment the market positioning done after a small allocation of people, like a small Fort, originally a squad can solve why looks a army troops? random act three: the blind promotion no rule our sales activity also exists a lot of blind promotions, such as Terminal block. Some enterprises in the Terminal sent a recommender, at the door began to block customers; some enterprises fear of lack of time, also in time to be blocked, such as Monday to Friday what promotions, what promotional weekend, it is not supposed to do. Promotions should generally occur in several acts, such as occurs in most of the points of sale, the need to speak to others snatch resources should only be used for promotions. In do you don't have to scramble for resources, it should improve the brand image, the image after upgrading to the latest season, your image forces driving demand has far greater than usual you snatch. However, we do not understand these enterprises tend to fall into the blind promotion in a wrong direction. Promotional itself is transferred interests you snatch, scramble to some degree, your brand image is reduced. This year you snatch, achieved a market share that next year you after years of decline, may have a chance. This is the blind terminal block. In fact, the Terminal is not able to arbitrarily blocked, when done, you should not do when, this is a rule. For example, in the off-season, you also do blocking, so you stop? you can intercept a few? when you ignore the brand growth, the second year of your demand curve fell. This time you drop a point far higher than the number that you block to a large number; you need to add a point, to the season, and the usual amount of interception of growth is not in the same breath. These are our enterprise unorganized in Terminal for blind sales operation performance, which caused our enterprise products brand image of decline; but even so, many enterprises also have considered themselves do is right, still eager to get funny eyes toward the inside of the sales activity. This is very sad.
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