Keywords: marketing motivation methods can be said that the welfare staff motivation is not a new topic, as many dealers have their own motivation methods, such as the welfare, with a staff to travel, and so on. But often the money spent, not to achieve the desired effect. This gives the author thought of interviewed two dealers: a family business with great Tangshan, do guojiao · 1573 famous, another is the linyi, Longxing Commerce do Jin Liu Fu in Shandong famous. Remember to visit with Wai commerce is in November of 2006, more than 6 points, with Wai staff began work, when the day is not lit, it was with great boss said that their staff are often more than 6 points to go to work, 9 p.m., many still do not go and are spontaneous. Such a team, not only with Wai put guojiao · 1573 sold to the ultimate, Luzhou wine fairs and Yantai great wall, Red Star er Guo TOU, sold. Smithfield-business call a manager Wang and our consulting, referred a question: the company's treatment is very good, staff of House and a car, but the lack of passion, the next step is to do.
In prices rocketing today, distributors of various costs continue to increase, more competition, then play each employee's motivation, and how to motivate the "fresh" topic, and indeed to a much-needed discussion.
Motivate staff
For staff motivation, many dealers have their own views, we have some good, have proved to be able to play an active role in methods are summarized in the following eight practices, and lessons to distributors and friends.
Approach 1: press box Commission. Many dealers in to salesman evaluation, upscale wine and low quality wine press different Commission: upscale wine are mature products press box Commission, such as 5 dollars per carton, which is often low quality wine as the Sales Commission, such as reach 10 million references to 1 point. This seems reasonable, upscale wine profits high, low alcohol prices low by sales. This also has drawbacks, first of all there is to do high-end wine of salesman, matching resources better, doing low liquor salesman sure felt uncomfortable. In order to complete the sales volume, to the Commission, they tend to be results-oriented, do not look at the process. To avoid this situation, you can implement both high-end wine or low quality wine by box Commission, so that both good settlement, also contributed to sales.
Approach 2: reward. Employees to take integral incentives. Specific to the work of the employee in excess of an integral, to a certain amount of points you can get a reward, say 20 minutes, you can leave 2 days, because for many long hours of work, vacation is the best reward; to 50 minutes, you can get a travel opportunity.
Approach 3: breakfast with fruits. I love the Internet, by chance, a software company's management policies. The company's employees can every morning in the foreground to a fruit, employees receive fruits every day the queued, not only can enhance each other's feelings and moods of people are happy people, thus maintaining the high level of emotional work. I see that Yes, after the adoption. From that day on, I also buy lots of fresh fruits, each person a copy of the ever-changing variety. The morning staff to report back when it walked. In Zhengzhou, many people do not eat the fruit for breakfast, I just can serve as a good nutritious breakfast. The breakfast, and then to a meal of fruit, note the nutritional balance, vitamin and health. Employees receive fruit glad after that company is obligated to work for them, is very positive. Some people didn't do the day before, lazy, morning to collect the fruit is an apologetic psychology to actively work to return. One month, I forget that it took a total of $ 60, while performance is improving. Cost money for staff's enthusiasm, it is a "cost-effective". Previously, I spent a month to thousands of dollars to improve their work environment, benefits are not reached such an effect. Also, the key point is that everyone thought I was a "very good" for people's boss, don't think I have the "pull".
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