Saturday, December 18, 2010

Do marketing is like playing mahjong: always know how a fourth

Tags: marketing and sales play mahjong a fourth meaning Hu cards that many people often ask me how I can do insurance, I think to do marketing, play mahjong and marketing have many similarities. Mahjong is a lot of people love to play in a recreational games, this game can demonstrate some basic marketing. If you do business and play mahjong attitude and commitment, we are comparing to shame.

First of all, play mahjong is usually started as early as the early. About good results at 8 o'clock in the evening, 20 7 points went to three, and one is not to go, is blocked on the way. 7: 40 Runnin', opened the first sentence is: I'm sorry to be late. To play mahjong, so long as a first-come, the rest are late.

While we do marketing person is often the time came, leadership told him to be late, he is still looking for an excuse to put off. Play mahjong are often is not the time in the afternoons, and offered to work overtime, staying up late. If our marketing team to have this work, it just fine.

Why Mahjong can do, because we all love the entertainment activities. So I think, insurance, and even marketing, first of all to love this cause. If you love does not feel tired and bitter.

Secondly, play mahjong never complain about the work environment, don't care about the living conditions in a plain, local conditions. Play mahjong never care about how the House, no air conditioning, eat the most simple, instant noodles.

But today many of the industry's marketing team, but there are a lot of people complaining about our workplace is poor, low, and the competitive salary. All the effort put into the demanding requirements of the work itself, cannot exclude the outside conditions on the cause of the interference. Such marketing personnel how to make the grade!

Third, many experts do not have to look at, Mahjong hand touch to know what brand. I think, do marketing people like Mahjong expert, with the mind to think. But in reality we now many sales, not only does it give ourselves and go out before launching his own business, look at policies. 有效的营销是建立在对保险深入的了解基础上,业务员自身都没搞懂的事情,如何去告诉我们的客户,让客户认可你的业务?

第四,打麻将的人从来都是抱怨自己手气差,不怪别人手气好,懂得换位思考。 而做营销也应如此。 当我们总没有业务的时候,就应该换位思考一下检讨自己是否有问题,需要改变策略。 But in marketing, but on the contrary, the salesman in pain when chaos go in the street, when the results are not made to the company go around preaching.

In addition, play mahjong will never admit defeat of spirit sales staff should be taken into account in business. Many sales because marketing is difficult to have lines, as everyone knows, the difficulty to abandon that he dished. Play mahjong is always more to lose more play, pull back the he is not going to continue. But in the marketing industry, as long as we persist, we should have won the day.

No comments:

Post a Comment