Network marketing to create the richest of Jiangsu

In the absence of choice to overwhelming bombardment of ads to did not fill the hyped, but succeeded in the past a House on the verge of bankruptcy-run factory, make up to today, the net profit of more than 1 billion of modern international enterprises was an ordinary high school teacher turned into today worth 5 billion corporate CEO, Jiangsu's richest man.

Jiangsu Kunshan lujia town of good boy group is already the world's largest children's products. In the absence of choice to overwhelming bombardment of ads to did not fill the hyped, but succeeded in the past a House on the verge of bankruptcy-run factory, make up to today, the net profit of more than 1 billion of modern international enterprise. While the song is also Cheng was an ordinary high school teacher turned into today worth 5 billion corporate CEO, Jiangsu's richest man. Such a success story for the crowd at the phenomenon, the more it is curiosity. Data display: it has been 10 years in occupies 80% of Chinese baby carrier market, 5 years continues to be the United States Champion, 4 million families worldwide are using its products ...

$ Input-the "Bo" back to billion

Although some experts pointed out earlier, Internet marketing can happen "to large enterprises, small enterprises and smaller larger" magic effects, that is, the use of Internet marketing can get bloated corporate bodies become streamlined and efficient, you can help SMEs to expand rapidly. Internet marketing and traditional marketing of fundamental difference in customers channels for different product information. Traditional marketing information in one-way-communication, Internet marketing interactive, point to more clearly communicate instead, this interactive communication is consumer-led rather than in the past, compulsory marketing promotion. Therefore, how to enable target customers convenient access to the company's Web site has become the network marketing challenges.

At present, China's total number of domain names have already exceeded one million, any Web sites that are extremely easy to be drowned. Survey shows that users know 87.6% new site primarily through direct access to the address bar, and general website just fit the corporate Internet marketing needs. It seems the song Zheng also use the address bar to the user, the purpose of consumption, is the most powerful buying interest. Therefore, to the first block on the network to target customers, network marketing is successful the first step.

The group for good children, because children products consumers are part of the prior plan purchase, Internet information in their decision-making process has played a decisive role, so good boy group average annual investment of about 400 million of costs to implement online marketing strategies, only in the General website of the inputs will have tens. From the initial "good child", "good boy group", to "children's products" and "baby" Platinum universal vocabulary, to the "Nubian," "strange duck" sub brand website, good boy registered 20 many enterprises, product-related words on the Internet to weave a big net intangible marketing.

English General websites total blockade

Participate in global market competition, but also good child development. At present, good boy group annual sales revenue of nearly 80 percent of sales come from overseas markets, long reach to United States market baby carrier sales, and successfully entering the EU market; February group successful overseas financing, but also allow 16-year-old Chinese "good boy" in the international capital market has rather noisy and group overseas listing also mentioned the important agenda. How to make the Global 500 million Internet users first time learn to corporate and product information to become the next Internet marketing have to face.

Based on this, good child Group website features deep digging again this year, the registration of dozens of English website to meet the needs of overseas markets. Good children not only registered his English brand identity "geoby gbaby," "," "goodbabygroup", etc, will also be the product of English brands, such as "littledinosaur antiduck," "," "nuby" General website are registration enabled, thus contributing to international buyers and partners and access the "good boy yuerwang" established a clear roadmap for the network.

Notably, in order to "recruit" more foreign consumers, good child is registered more than one like "mommy" and "mammy" and "mummy" English marketing keyword, website marketing functions fully in the overseas market.

Nowadays the number of consumers go online to buy the world more and more, coupled with the borderless Internet, network marketing to enterprise seductive nature without any problem. In addition, the global Internet basic service supplier — VeriSign to provide Chinese domain name registration services, we can see that the website has world wide, their influence is worldwide penetration.