Do sales easily susceptible to denial of several common situations

Key words: doing sales declined due to skill when it comes to business, no doubt there will be different, because the topic on how business is indeed far too many, how business is now in the market competition environment core issues. Although there is no since ancient times to the success or failure on the hero, the purpose of the operation, however, only one, that is profit, and operating results are always present and walk in between two realms.

Realm: Lao without an

The Word always nervous and sad loss, Lenovo. Belong to the realm of labour without being also has a wide range of areas, such as: acreage, marginal income towards zero negative growth, sales, etc., in short, the result is useless without being. Labour without reason given is diverse, as one of the great poet says: unhappy family in its own way.

Such a failure situation, many operators are worth careful consideration. The path is about cannot simply on the grounds of the slump in the competition, not to a lack of funding.

First of all, enterprises of strategic choices and correctness marketing planning.

That strategic planning is consistent with the enterprise resource matching and market environment. Is a sudden attack of consumption, or a place of opportunity? enterprises have sufficient human, financial and material resources to complete the established plan, strategic decisions because the survival and development direction of the source of profits; face the market profit space, the ability to go to the enterprise. So, to clear decision-making is the impulse to or operations research is long.

For a strategy on how to plan, General, marketing management model is the SWOT analysis of the enterprise management decision is helpful (Note: SWOT tools refers to the enterprise itself, disadvantages and external environment for the development of opportunities and challenges, and so on four aspects of comprehensive analysis).

Secondly, based on value chain system marketing assessment value chain of integrity.

Profitability of the process must be a value in the output of the process, i.e. enterprises to value output and market exchange value to profit.

Enterprise value chain, in order to create lasting value networks, enterprise value of the investment in product development, marketing, after-sales service, such as the three system links is indispensable, and its quality is directly affect the normal operation of the value chain is critical; and on the three systems of supervision and implementation is in place will directly affect the quality of the key factors, each link in the fall can cause fragmentation of the entire system.

Now is not the wine is not afraid of the alley deeper dating, there are good products must also have good communications strategy. That is, to such as: product development are conducted effective consumer demand potential market research; production quality meets consumer demand; price positioning in market competition and consumer feedback; channels are carried out and meticulous planning, the necessary public relations and marketing is enforcement in place; market feedback information channels are open, and so on value chain detail effective supervision.