Sales new quick experience method

Keywords: marketing new fast growing ordered to experience difficulties, a marketing department "privates" how to achieve marketing agency heads to resident "a thrilling?" one of the most simple, the youngest Branch Manager, how to build and lead a team of marketing experts gathered at the team's famous household electrical appliance enterprises in the national branch of? downs of 25 March 2002, a special day. Then fangtai hood product manager, I was responsible for the truth "fangtai Shenzhen sixth anniversary, free maintenance wanlixing" national large-scale promotional activities of the supervision of the first station. Suddenly, I was General Manager of brand Assistant's phone, asked me to accelerate the promotion process, the ending of the first station in Shenzhen and Guangzhou to start work as soon as practicable and the Steering handle, Vice-President and the other great things at Headquarters. Return to Headquarters, General Manager Marketing Assistant come to the point: "due to Shijiazhuang Office performance has been poor and backward management, Headquarters Office decided to repeal and replace the Shijiazhuang Office; at the same time, the formation of Shijiazhuang branch. Through our research, the company decided to increase you post will be formed of Shijiazhuang Branch Manager. How do you say? we want to listen to your personal opinions? "and" If there is no objection, you are ready, acquired directly to Shijiazhuang for transfer and formation of the branch. "General Manager added. I was ignorant! mixed!-Hi, you have full play to operate a market space and platform, and is a provincial market; worry, Shijiazhuang relatively weak economy, the level of consumption is relatively low, the relative emphasis, and the task so suddenly, without any signs and replaced the former, it's definitely a problem. What to go or not?, worry about regional issues too seriously, you can't do in the short term; do not go, do not worry about such an opportunity in the future. "I went to!" I firmly answered. For me, the right to choose a good area, perhaps more conducive to start, develop, and manage the market in the future; but because of the difficulties, there is more opportunity! challenge to faster growth after changing company! trade traps one month

Shijiazhuang as provincial market, the level of consumption is relatively weak, sales fangtai this upscale brand products not on quantity. Moreover, Hebei before 4 economy powerful city, Chengde Qinhuangdao Tangshan, Hebei, etc is not in and Shijiazhuang branch of the regional context. More seriously, the market seriously confused. "The end" lead prices through dealers "collective" against water. A former before leaving, fotile product price point in the main sales models Q973 and price points for the main models appear in T2, 30 kinds of prices throughout the province; and, the same level of dealer for prices that differ by 15%, making the province's marketing team didn't approach, they finally had to "collective anti water" and the "strike". "Mountains and rivers of Shimonoseki" makes "broken". Took over the former, many contracts are even at the end of February at the beginning and the end of March or early April, and there is taste of surprise, like the "after the Treaty of Shimonoseki", makes it hard to make the customer branch cope overnight, only passive beaten. At the same time, the secondary market is divided up the "divided", independent distributors of regional cross-cutting, buying, mutual-distribution, "fighting price"; many County market in 1978, where the results can be mentioned, are the other dealers too lost faith, for how much the price. This situation is difficult to change in the near future, but we need much better work completed in the near future. This is a great contradiction. Policy on overdrafts "that" the "excess". In the second and third market, predecessor largely fangtai sales policy on the bottom line and minimum, makes us take over is very difficult. At the same time, prior to the transfer, in order to set money to many customers over too many commitments: rebate, advertising, special offers, support, ... Use our marketing costs in exchange for his cash recycling! this piece is only $ shijiwanyuan. It can truly be said is a "rotten" stand the challenges of market and need a quick solution. Come directly from Headquarters as, I think more is how quickly the market, customers come from the former there then, how to maximize the without prejudice and preservation of the interests of the company. Based on this mental, at the same time, because people who have never had the handing-over for the surrender (due to the company at the same time receive a provincial market, the handing-over of people busy, temporary financial sector sent an officer of the handing-over), then, not the add-in also took account of the death, obviously not come back also took account of; but the former is a verbal commitment to customers bundle costs are pushing to us. Moreover, individual customers are "advantage", joint request to the branch of former excessive conditions!