"China's marketing sector, experts the 1967 in ten of Mao Zedong thought, known in the market with Mao Zedong thought, do business. "A marketing plan to climb over the years the company feels" senior figures "that describes the marketing cycle.
Reference to "Chinese marketing", we must think about a Chinese enterprise development for 20 years, the godfather of sorts — Wu Ping-new. "Three strains of oral liquid" in the marketing master planning, traveled the country, a fast moving consumer goods in the indisputable leader. Recalling the past, but the arrival of Shi Yuzhu, Zong qinghou, etc. at the time but picked up the pace of follow, imitator, their success is also still lingering when Mr. Wu Ping-new marketing tool.
Spark start a prairie fire
Perhaps Mr. Wu Ping-new has not remember in 1996 when in Jinan refinery Stadium sales, but then I just graduated from junior high school memories.
The standard 400 meters on the playground, full from throughout the region Manager and the relevant person in charge of private cars, this scale so spectacular. In the gym, Mr. Wu Ping-new passion Rugose, he will be the national market is divided into eight military region, and Tai District Manager called Commander ... Mao Zedong's military thinking in marketing one of the most full and comprehensive.
However, is a passionate of enterprises, in a night down, however, that there are too many factors, too many mistakes, we are not going to discuss it.
But the three strains of the model, and Mr. Wu Ping-new trained a large number of people rapidly growing up, his marketing ideas was quickly spread, copy, emulate, thus Mao Zedong's military thought to become marketing Bible, local marketing company shining concept. Now we can add three lines called China marketing sector of the Whampoa Military Academy, the President of the honorary titles, Mr. NG well-deserved.
Three strains in the marketing sector of abandoned for many years, grassland on the fertile soil, and ignite the spark of Mao Zedong thought was a prairie fire.
Millet rifles to thwart sea turtles
The rise of the Internet has many of the early 21st century worth billions of entrepreneurs. Derived from the United States, Europe's industrial sweeping suddenness came to China, and be known by a high-tech industry Division, let the beautiful young man now well-behaved, and can be proud of this industry very excited.
Chen Tianqiao one overnight, Robin Li foot pedal NASDAQ, Charles Zhang Jin gowns and body ... And their success with the then IT's impact on traditional industries, we are considering whether Mao Zedong's military thought only applies to (global brand network) fast moving consumer goods as the representative of the traditional industries?
Shi Yuzhu this bit in the fast-selling industry downs, rushing wind and rain of marketing they once again as the new President of Wu Ping-earned a face!
When Mr. Shi will enter the online games industry, announced the industry's hiss, these sea turtles were not really put this in the health care industry movers and shakers of people seriously.
"His old-fashioned ideas, how may and ships of foreign goods in the same breath, now is Bill Gates of Microsoft era ·. "Maybe I have this idea, self-appointed overseas gilt intellectuals were better than in the minority.
Or the so-called "human sea tactics," is still a "pen plus a portion of the child" marketing ideas, Shi Yuzhu's "journey" let players are charming, let the sea turtles '.
Immersion in imported "integrated marketing communications" experts suddenly: "Oh, Mao Zedong thought cannot leave the military. "The taste of the taste of Mr. Shi Yuzhu roller coaster was clearly also the art of fusion of more profound.
"High walls, extensive product grain, late King". Compared to the years ago Mr. Shi had many low-key. Join do! so everyone can see Shi Yuzhu wearing apparel in the world famous NYSE Bell, where lost in the point of Wu Ping-new Rector of the shadow.
Integral philosophy theory
In the last two years and quite influential "win in China" live, often see xiuli Shi Yuzhu's fans, and onscreen publicly stated their idols, and there are players of confidence, said: "I was in accordance with Mr. Shi Yuzhu marketing strategies in the market. ”
Laughing in the Shi Yuzhu deeply understand that truly understand the Mao Zedong's military thinking in marketing strategies on one of the few, but to entrepreneurs bring to it is insufficient and pickups are rarely filled in. After all, military and economic or differential.
China marketing sector 20 years development, it is undeniable that Mao Zedong's military thinking to the rapid growth of private enterprises which play the role of the flames. As a philosophy class book, "selected works of Mao Zedong in the today's entrepreneurs, we must read, must carefully read and read carefully.
To survive in this niche, from weak to strong, the weak defeating the Mao Zedong thought "will tell you a lot of ...
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