World marketing comments (http://mkt.) in the United States itself, each driving a Wal-Mart, general retail stores is thrown with the "death coil" 5 km
This kind of "big fish eat little fish" and "commercial law" is not just talking Walmart it "applies to" scale "gap" in the same format commercial competition?
"5 km from death coil" Hangzhou survey
8 August, the world's largest retailer of Wal-Mart, no.133 linping door welcoming business area 1.8 million square meters. It is said that Wal-Mart in the United States homeland every open a shop, general store with format is raised "death coil" 5 km.
"Death coil" 5 km will be staged in Hangzhou effect? in Hangzhou main city supermarkets nearby there is a similar phenomenon of "death coil"? reporter in export and Hangzhou main city respectively. As Hangzhou life forms and the United States automobile society, so press the scope of the investigation to 3 km, drew a circle.
Witnesses to the Wal-Mart opened 4 000 people a taste of fresh
The old couple specifically choose cheap buy
"So many people!" 8 am yesterday, a step into Wal-Mart stores, Gu Lin Lin and his wife would feel "hot shop" degrees like outside hot sun. The old couple lives in the Garden District, no.133 linping Xinfeng, heard that Wal-Mart opened, leaving more than 10 minutes by road to see fresh, by the way, buy some bargains.
Write "every day low price" sign hanging in the stores rows of commodities of a prominent position. "Meat your not expensive?" old Gu packed into the crowd, turn on his wife cried: "soup bone 6.8 element with wallet heart meat 9.9 element ... Vegetable soup with bone in sale $ 7.5, here a catty cheap 7 cents. Buy two pounds. ”
Carrying bags of clothing soup bones, and his wife go to the third floor, found that "a lot of prices and other supermarket. ”
"There is Lise merchandise, send ' full '. "Next to a little girl said, immediately went up to old gu.
"A box wanglaoji neither to $ 1.8 than our community at the supermarket cheap Dimes. "Old Gu picked up a box of wanglaoji on cart, a few minutes later and drown in the crowd.
Watch a dial dialing Chung and entering customers, Wal-Mart Corporate Affairs Manager, Hangzhou District money's Joe Le bloom, "today there are 4 million of passenger traffic. ”
Survey · Lin — — Wal-Mart as a circle, the radius of 3 km
Big supermarket flow reduction, some anxiety convenience stores popularity gives some happy who laughs last, now difficult to conclude
"5 km from death coil" effect would prove? press 8 to Wal-Mart No.133 linping Shop 3 km, circle gave a interview.
1. the distance of 300 meters of Wal-Mart stores — expression: happy
Cause: the optical flow from Wal-Mart increases, buy more people early
Located in the export Lotus Flower Chau Street "to" a convenience store clerk 小宋 looked up to see diagonally opposite outside Wal-Mart 300 m. "Wal-Mart opened, the surrounding people will boost, we have also gives. This morning, to buy breakfast was more than usual. ”
At approximately 900 m away from the Wal-Mart for another "may," journalists see the same scene, two or three minutes with 10 people in the store to buy things. "Passenger flow will be the impact of Wal-Mart shunt, but will not be very large. ”
Just for high school students Hu Jue hurriedly ran in to a few dried beancurd. "I want to drive home, where it's too late to Wal-Mart the supermarket line. ”
2. from its 1 km of the big supermarkets — expression: nervous
Cause: abortion less 20%, then there will be a tragic price war
Yesterday, its about 1 km No.133 linping Hualian Jimaisheng shopping centre (the business area of 7000 square meters) long Cao fen high stores busy morning. He took more than 10 to Wal-Mart "study tour" went — see buy field layout, structure, price, etc. But the most sensitive price, he found the same kind of goods both have high or low.
Jimaisheng supermarket customers spatter. Staff said that "today customers less than usual 20%, probably went to Wal-Mart. ”
Cao fen high that there is a big supermarket "benefits", "opening and after 4 years of hard work, already on the market of the local consumption habits and experience. Therefore, who laughs last, not to say. The next two weeks, all major supermarkets will usher in a tragic price war. ”
3. the distance of 3 km of its residential and small supermarket — expression: calm
Reason: I sell the life of a family emergency, hits the car to go to the supermarket to buy not cost-effective
Reporter walked half an hour, came to a House called "specially" residential area supermarkets.
I haven't heard of the "Wal-Mart?!" boss Shen Zhonghua answer let journalists amazed for a long time.
He made a simple explanation, he paused, "should not be affected. I sold most of it in some family emergency. For example, home cooking, discovered oil Salt sauce vinegar, short, but the stairs you can buy. From the community to the supermarket to buy to take public transportation or taxi, neither convenient nor cost-effective. "
Survey · Hangzhou main city — — Le Gou Riverside restaurant for a circle, the radius of 3 km
The impact of large supermarket Lianhua-sized supermarkets failure of humanistic Bao Yu live small convenience store at
Press survey to buy Riverside Inn (business area 9900 square meters) as the Centre and spread out to investigate the nearby supermarket, stadium road, Jianguo Road, Fengqi road, Qing Chun Road, get around.
1. a street away from convenience stores — expression: calm
Cause: sells oil Salt sauce vinegar, home appliances, market
Yesterday, 7 p.m., "is there a big bottle of spicy dipping sauce?" Uncle Chan in fast passenger convenience shop go for half-day, with small bottle of spicy dipping sauce, clerk and tell him have not recently. "That even now, this well, home waits!" Uncle CHAN will live in a nearby tree Garden, he paid one side said: "in the convenience store vinegar, soy sauce, such as anxious to use small things. If you want to buy, will go to the opposite of buy. ”
The fast passenger convenience store from the store a happily Riverside road, this time a lot of people buy things. "Customers are passers-by, community residents. "The clerk said, across from the mall to shop business impact always exists, but is not very big.
In knife Mao Xiang, buys the Riverside restaurant 200 meters, the reporter found an area of 40 square meters, a small supermarket "yongda supermarket". Boss Ms Zhang chatting with customers, the other seems a person. Ms. Zhang didn't feel the opposite of buy to own business what impact: "we have this supermarket open for more than ten years, customers are nearby residents or passers-by, business line. ”
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