Key words: age blood type personality fit for sale we have long ago realized that not all people are fit for sales, the sales staff must have some basic qualities, some of these traits and personal talent, personality, some personal biographical information, experiences, on the personal traits in our previous articles which have been analysed several times, here we focus on age this comparison rigid, also easier identification of elements, to further analyze what kind of person is suitable for sales analysis by those with a view to further enhance the accuracy of the selection.
All sales are basically can be divided into the efficiency and effectiveness of the two, this is already in the previous article discussed inside, here's their best age for analysis:
Meet the "effectiveness" sales of age
The so-called effectiveness: is faced with more complex customer type and sales processes, product requires a strong technical background and so on, for example: large customer sales. Large customer Salesforce's golden age of 20 to 35 years old, some industries or even longer even reached the age of 45, and product characteristics, the technology industry. IT industry sales large server sales staff, their starting age is 22 years old, after 1-2 years of training, basic sales skills to master, and at about 30 peaks, and these sales outlet or diverted to, either your own boss, can stem to 40-year-old man is very small. IT is also a sales product, if it is a PC, then his peak will significantly advance, about 25 years old, their starting age generally than server sales of age are much smaller, mainly due to large server customer consumption patterns more complex, technical requirements for a higher cause.
After the study, special industry efficiency-oriented sales of golden age can extend up to a 45-year-old, of course, he's into the road of time corresponding to the number of delay. For example: animal biotechnology enterprises, feed companies, pharmaceutical companies, and so on, apart from the technology content is high, more important is that these industries relatively closed small, requires sales people have strong industry accumulation, in the absence of adequate trade accumulation, sales staff is not possible to have a good sales performance. This special industry background, even for a very rich sales experience in sales is a required course. Such enterprises selling more need long-term relations culture, instead of simply selling skills. Therefore, this kind of internal sales staff are relatively stable, some can stay for eight years. Of course they will quit, but generally, there will still be in extremely narrow industry transformation.
In the efficiency of sales, the most challenging is the channel sales team, he is all sales skills in the most difficult one, generally speaking channel sales staff need to have two very core skills, a large customer sales, channel management. And General customer sales, channel sales through other sales, and business people for business, in addition to product introduction of customer value, you need to learn how to run their own products, in order to be able to help resellers make money on this basis, the management and control of distribution channels. Therefore, channel sales staff must have the business-minded, can directly with the dealer's boss, control channels for dialogue. In General, have such a high degree of difficulty of selling skills, the need for a long time to "into the road", 1 year, 2 year or even longer. Most successful channel sales with 5-10 years of experience, and have the channels wide sales network. Many companies think that channel is very simple, and acts of sales customers, do not need too much accumulation, it is very wrong. Because of this recognition, many enterprises of channel sales have been a problem.
Meet the "efficiency" sales of age
The so-called efficient sales is: don't need high technology background and sales skills, mostly repetitive work, you need to bear hardships and stand hard work, for example: shop shopping, telephone marketing, direct sales, etc. Efficient sales entry age is generally lower, and they generally "into the road" times are very short. In a case of purchasing guide: from 18 to 25 years old golden age, is a lot of inexperienced officers, after the 18-year-old entry, you only need 2-3 months or so, basically you can achieve independent competent sales ability. If you apply the pressing sales training system ", the time can be reduced to one month.
Outstanding efficiency-oriented sales of age generally 20 years or so, more than 27 years, into a clear downward trend. Many companies are reluctant to employ around 25-27, the shopping because during this period of widespread pregnancy guide staff, therefore, many companies require the age guide staff must have a child. In addition, many large shopping malls, supermarkets, shopping officer's age cannot be more than 30 years, in addition to considering and shopping centre of the image of the match, the more likely and guide staff acceptance. General, recommender personnel belong to repetitive work and external image request high industry, therefore age generally low.
Of course, not all of the effectiveness of sales are the age requirements low, even from a survival standpoint, older workers may be more advantageous. Or shopping, for example. The same guide posts, young people are characterized by the appearance of good, accept new transactions ability, enthusiasm, but they also have greater shortcomings, such as: impetuous, poor stability, tired, and so on. Age of the large number of advantages: stable, responsible and strong experience, disadvantages: acceptance of weak, not good style, laurels, sophisticated, and so on. From team building, and the replacement for the best option, which is relatively more young people more elderly more according to advantage.
In the efficiency of sales, the most challenging sales is "direct marketing", and the most difficult of direct selling is the selling of insurance, insurance sales people age distribution between 25 and 45, and relatively successful age at about 30, mainly with insurance
Insurance sales need long-term accumulation of customers, and gradually built up a good reputation. Insurance sales ratio of the large customer sales, skill to simple, however, that the customer relationship maintenance, communication skills, insurance sales need to master the skills or higher, therefore, able to truly become a qualified insurance salespeople still not easy.Summary: different types of sales, the sales of different ages, and reflect a certain regularity:
1. age on the sales staff have a significant impact on the survival rate
2. where the effectiveness of age bias, efficiency-age is small;
3. find sales of age, you can improve the success rate of sales training!
We discuss what age suitable for sales, we found that different industries, different types of sales, the required ages vary greatly, and have a certain regularity, but we have never seriously's summary, it's no wonder we choose, develop sales, replete with numerous uncertainties. In addition to age, there is also another effect on sales of rigid elements, that is. This factor in the choice of sales to more than age complex, what kind of qualifications for sale? is the higher the better, or lower, the better is the must have academic qualifications?? and what qualifications does play a role? because of restrictions and eliminated quite a number of outstanding talents? now most enterprises in the aspect of the prevalence of high degree of inclination, some businesses may not be a good thing for qualifications requirements we saw later?
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