Monday, January 3, 2011

Smelting, jump, fried: Qian secret magic marketing tactic 3

Research, a magic guy Anhui TV, after, Hunan TV and spring triple rapid red again, after all, and the only had invited to Vegas and Hollywood Magic Castle performances of China Taiwan magician, is Taiwan is most certainly the international award of the magician. 2009 Spring Festival Gala, he performed near the magic of the hand, and sprit close-up magic "bungee" and "coins into the glass" and "ring into the egg" three parts, the first fifteen he rejoice in the Lantern Festival will show the mind magic, and so on, the audience was very impressed, its popularity is rising all the way into the entertainment industry for a "Red Star".

Entertainment on Qian secret success gives all sorts of lively interpretation, more funny are professionals or even from an expert has made the interpretation of "Science" – "research of eight words with offset printing, printing and partial mutilation, Iron Chef, this combination is led to his seven-year-old from the love of strange magic, and continue to delve into the ultimate achievements the remarkable oneself", so various interpretations of the battle of that research in the twinkling of Fame.

Through the phenomenon essence, carefully consider the "Qian secret magic" success of marketing strategy and course, also to those expected in the way of the "Star" on the spoils of useful experience.

Condensed tactic: portfolio strategy — compact + life + handsome guy

Qian secret magic and David · Cobo non-et magician's policies have significant differences, he's not the kind of man-eating and shock of magic, he is a "fine living" line, as previously mentioned, "bungee" and "coins into the glass" and "ring into the egg", and so on, are essential to everyday life, so closely associated with the magic in the Chinese market may be more growth potential and charisma that you want, when you look at his magic, it is easy to find these props from home, looking across to imitate, finally you failed, but his shenji then let your wrist, you will feel his magic very kind, he is also very pleasing. I think that was he moved the main reason for Chinese audience, not like David · Cobo non-er, their eyes only "addiction", you can not do it — not those crafted home props for you to toss.

Another point is that he's "happy face" image-capture a lot of teenage fashion, of course also touched many older people, in hundreds of millions of viewers, some people are actually watching magic, someone is watching magic face — the magician, this is the entire entertainment industry characteristics of some universal, often hear people say, "the TV play that does not look good, but I like the protagonist, his handsome mess, huh, huh."

Non-rose research, like magic, may family is not very good, you have to pour out bungee, coins and eggs of these finished art, the "very best", well, it's not every day to play with these things, and playing out with excellent research features magic.

Gan wave Hui da smile comments: don't be afraid of small, small to extreme is beautiful; do not own is not a profession but rather annoyed, as long as they have the tenacity, specially reinforced can set foot on the star.

Skip tactic: channel selection strategy — the more high-end entertainment + more

Research from Taiwan to mainland China, mainly through three platforms – TV, Anhui, Hunan TV and CCTV, the flow of the law are: 1, magic is the entertainment business, it needs to be more powerful Entertainment channels to spread the spirit and diffusion, therefore, when the research examining finished the entertainment platform in China, decided to Hunan TV this China Entertainment's legendary platform's arms. Our Hunan TV is also a great percussion and actively promoting and planning for it. Second, the possibly hunantai and Qian secret magic influential comprehensive effect, he entered the CCTV China media first big vision 09 Spring Festival evening show, expectations of research with their magic learned that opened a Chinese people around the world back to the eye, thus he completed a triple of self dissemination channels. The real power of CCTV in an atomic bomb, since our research students after the Spring Festival evening show, appears on all types of media and to be more interested in, don't you see the media as the tide, so I have a "suspected Milky" sense; don't you see the Chinese people, great controversy, saliva drop like Yellow River.

Gan wave Hui da smile comment: arena, the heart is as big as; no, only the most entertainment more entertainment!

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