Key words: doing sales learning professional quality marketing master Lin: making sales the most important quality is communication with others. You do not communicate your eloquence, the judgment of things you will have problems, you will not be able to generate affinity, you can't douse each other authorized you will not be able to and each other emotionally to establish a mutual trust, so everything is white, are useless.
Therefore, communication is a marketing personnel, sales people should master the most essential and effective marketing weapons. Your attitude, your body language and body language, change your voice, through you, and customer communication. If you hang back, if you are not too, if your body language will not be able to meet your demands, so sure that is the other side does not accept you. Will you shut out, will not reach your desired results. Íøóñ £ you notice mentions thick face, black heart and political philosophy? explain? master Lin: marketing of thick face, black heart and politics and Marketing Association? thick black, we now can't literally meaning seems to understand of the surface layer of thick black, thick black's "thick" refers to us in the marketing process, because it is a series of social contacts, is dealing with people, the idea of humanity, humane humble, humane and noble and humane fragile, based on this, we face these people, their behavior, you must go to accommodate instead of exclusion. He and your life philosophy, and your life values, confrontation, so you will have to adopt an inclusive attitude, or rather, a solid and flexible approach. To communicate with each other and cooperation, this is the "thick", not "thick lizongwu said." The "black" refers to our business activities, dealing with each other when first setting up lines rather than open their hearts, the establishment of Defense aims to prevent their own limited to passive deceptions, prevent subversion this poses a problem, do you have a pair of ability, can recognize each other's "black", their black performance in: strategy, unused commercial means, as well as the human nature which the kind of "black", the human nature of the "black" show in ugly, inconsistencies and despite the modesty, these are business activities, are able to experience. So in the face of these "black", not to anger, not excited, to control her own feelings, you can recognize, and must be able to control the means to prevent the emergence of the black, or a corresponding means and black on black, and black on black is not to say that you lied to me, I will lie to you, but there is no legitimate policy by giving the accused the opportunity. Marketing of politics, whether it is developing personal marketing or corporate marketing in China, the environment, you cannot do without the personal connections, as well as social and political dimensions of accessibility, to be large, or that you have a certain degree of social influence, then political elements, will be the enterprise marketing piece of unavoidable elements of a headache. Why so? said headaches because you want to have political literacy, in other words, the commercial and political integration between, but also an understanding of political, but also rely on political to douse political, politics, then you can at this particular social atmosphere, and ease. Leave our enterprise, our marketing activities is dependent on the political atmosphere, I can tell, it's hard to do. Íøóñ £ we are as a renowned nutrition in foreign countries opening up of domestic markets, as the Chinese have nutrition is not very important, the prices of the domestic market nutriment competitive, our prices are higher open up in the early days of the current difficult, there seems to be a kind of died of seedlings of feeling, but I firmly believe that this product is very good product, teacher brother you try to save it. Master Lin: journey of a thousand miles, not necessarily a good product will be successful, not necessarily a good man will be able to take our climb to a higher level of success, your objective environment, but also look at your subjective dynamic behavior and achieve a kind of status and standards. So as you are, I think, first of all, the first step is not blind optimism, saying that my product is good, we're sure to row, right. Second, not blind pessimistic, said we are Renault, why such a good product will not be able to build effective customer groups? because you take marketing strategy, or say you are backed by marketing means not very rich, very fragile, and pale. Your portfolio doesn't have quickly into marketing force, or be dynamic. Why so? first, I want to ask you, we will now speak of the war, the first one is of troops, and fodder should go ahead, I want to ask questions of this friend, he is a foreign agent or, in the market of the budget, there is not a quantifiable standard? Secondly, human resources and marketing strategy is and ready-to-case for valid configuration, or overly ambitious, or strange bedfellows. I think these are likely to be around him not open situation considerations. Are potential problem nodes. You need to go to the diagnosis, effective diagnosis, marketing process, its results are unsatisfactory, why these areas have been disclosed, or pressure root guiding ideology, that is the design of the marketing strategy.
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